Female founded and owned, Kitsch is a beauty powerhouse built on positivity and pure hard work
We began with basics. The things we reach for again and again, to fix our hair, to zhush it up, to get it out of the way, and get on with the day. That was 2010, when we wrote a business plan no longer than a paragraph. Since then, Kitsch has grown, but we’ve stuck to the practice of consistently creating beauty solutions that are elevated in quality and sustainability, supporting our community even as the world continues to change around us. That’s how we went from selling hair ties door-to-door, to selling a full range of beauty favorites in over 20,000 retail locations in 27 countries around the world.